Canada’s Marketing Hall of Legends announces 2023 award winners

The Toronto Chapter of the American Marketing Association (AMA Toronto) is a community of volunteer marketers who have been empowering leadership and business growth for more than 70 years in Canada.

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TORONTO, March 29, 2023 — Canada’s Marketing Hall of Legends (CMHOL), one of Canada’s most respected and renowned industry awards, recently announced its 2023 inductees. Sharifa Khan, the founder and CEO of Canada’s largest and oldest multicultural marketing agency, Balmoral Multicultural Marketing Inc., who was honored with the award in 2021, was part of the award Selection Committee jury this year (2023).

“I am thrilled to be part of the selection committee for Canada’s Marketing Hall of Legends, which recognizes exceptional trailblazers who have had a tremendous impact on the marketing industry,” said Sharifa Khan, “Their stories will inspire and benefit many, while also promoting leadership development and growth among businesses. It is an honor to witness the results of this year’s awards.”

Canada’s newest Marketing Legends are:

  • Lisa Lisson, SVP of hubs, ramps, and global operations control, FedEx
  • Noel O’Dea, president and founder, Target Marketing and Communications Inc.
  • Sandra Sanderson, SVP, marketing, Empire Company Limited and Sobeys Inc. 
  • Chris Staples, founding partner, Rethink Communications
    Ian Grais, founding partner, Rethink Communications
  • Tom Shepansky, founding partner, Rethink Communications

The 2023 Marketer-on-the-Rise is Hyla Nayeri and Adrien Bettio, founders of the meteoric 437 Swimwear, a luxury swimwear and apparel brand launched in 2017. 

“These diverse marketers have each elevated our industry in Canada and on the world stage,” says Barbara Boyd, president of AMA Toronto, the association that runs CMHOL. “Through the Marketing Hall of Legends, we celebrate and recognize their remarkable leadership, vision, and achievements.” 

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The award winners will be honored and formally inducted by AMA Toronto on May 10 at an exclusive in-person gala event. 

Canada’s Marketing Hall of Legends honors the industry’s most inspiring visionaries, enablers, builders and mentors who’ve had a tremendous impact on the field of marketing throughout their careers. ​​The Marketer-on-the-Rise award celebrates Canada’s top up-and-comers — the next generation of influential marketing leaders.   

“This year’s inductees into Canada’s Marketing Hall of Legends are all exceptional trailblazers. They represent a diverse mix of men and women from St. John’s to Vancouver, from agencies, brands, and differing marketing disciplines.” Said Sharifa Khan.

In addition to their induction into Canada’s Marketing Hall of Legends, award winners will participate in AMA Toronto’s popular Legendary Leadership Series of live events, featured CMHOL content, and the new video series “Legend’s Journey.” 

About AMA Toronto

The Toronto Chapter of the American Marketing Association (AMA Toronto) is a community of volunteer marketers who have been empowering leadership and business growth for more than 70 years in Canada. The AMA, with more than 30,000 members and 70 chapters across North America, is the largest not-for-profit marketing association in the world serving organizations and individuals who practice, teach and study marketing.

About Balmoral Multicultural Marketing
For 34 years, Balmoral Multicultural Marketing has been helping both leading Canadian and
international brands, companies and government organizations generate growth and connections
in new markets by cultivating relationships with this country’s ever-growing multicultural
communities. From research and strategic planning to creative advertising, community outreach,
events and PR, Balmoral offers full multicultural marketing services. D-Lounge is Balmoral’s
dedicated digital and social media specialty division. Balmoral has offices in Toronto, Mumbai and
Shanghai. For more information, please visit: www.balmoralmkt.com.

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